REPORTS

Quarterly reports, bespoke white papers and deep dives to guide the industry.

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Political Advertising on CTV 2024
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Viewing Starts with Streaming: The Rule of 40 Evolved
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Samsung Ads: Engaging Gamers. Understanding their TV Behavior Q1 2024
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LG Ad Solutions' The Shoppable TV Report: 2024 and Beyond
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Mediaocean's 2024 Advertising Outlook Report
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Revolutionizing Relevance: How AI Is Changing The Game For Contextual Targeting in CTV
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From GOING Shopping to ALWAYS Shopping. AiBUY's Report On E-Commerce Now
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Local TV: Perils & Promise In The Age Of Streaming
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LG Ad Solutions Direct-to-Glass Playbook
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Magnite Research: Streaming Continues To Surge
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Case Study: Geo-Targeted VIZIO Campaign Improves Awareness for Utility Company
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Innovid Global CTV & Creative Insights
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The Big Shift: Wave II
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FASTs Are The New Cable, Part 1: The Ecosystem
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FASTs Are The New Cable, Part 2: Advertising
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Advertising To Football Fans: Who They Are, What They Watch, And How To Reach Them
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Add To Cart. Innovid's CPG Guide To CTV
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How Kids and Family Streaming Content Helps CTV Advertisers Combat Transparency Challenges
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Political Ads In Streaming: How Local And CTV Innovations Are Changing The Game
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Blockchain & Advertising, An Ad Ledger Collaboration
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OTT Advertising: Cutting Through the Confusion to Understand the New Frontier
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The State of Smart TV Advertising
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How Brands and Publishers Aim to Capture Billions in Social Video Dollars
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Local OTT: What You Need to Know
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Addressable TV Reach: A Special Report From TVREV and iSpot
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The State of Addressable Advertising
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Brand Innovators 2021 : Media Buying Insights
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The Quest For Universal Addressable Ready
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The State of Smart TV: How ACR Works and Why You Should Care
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TV in the FAST Lane
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