The Future Of Television. Dissected Daily.
Democratic Debates, Part 3: Advertisers & Video Stats
Which advertisers showed up for the third Democratic Candidate Debates, and how did the candidates perform on social video?
MyPillow Can Avoid Advertising on 'Tucker Carlson Tonight' with Some of These Alternatives
MyPillow has alternates to the likes of Tucker Carlson and Fox News when it comes to TV advertising. We explain a few with data from iSpot and Inscape.
What if Disney Just Buys Sony for the Hardware... and Spider-Man?
If Marvel winds up losing Spider-Man completely to Sony, could they just buy the whole company to get him back, with a hardware play to boot?
Amazon Ramps Up Originals Ad Spend Ahead Of New Competitors' Arrivals
Amazon substantially increased advertising spending on its new original shows the first half of 2019, as it tried to pull in consumers before the arrival of several new competitors, a new report found.
Disney May Have Already Won Streaming Wars with New, Cheap Bundle
Disney has an ability to act as MVPD and content provider on a level no one else can, at a price point that no one else is going to be able to compete with, either.
Ninja's Leap To Mixer Scrambles Livestreaming But Don't Cry For Twitch Just Yet
One of Twitch's biggest stars, Ninja, surprised the livestreaming industry by jumping to rival Mixer. It could be a big deal for the burgeoning business, but Twitch isn't going anywhere.
