The Future Of Television. Dissected Daily.
Big Ten's Late October Return Should Mean Big Boost for TV
The Big Ten's return to the field in October should mean more ad impressions, more TVs tuned in and a more "normal" college football season.
Report: What are Sports Audiences Watching When They're Not Watching Sports?
TV[R]EV's latest (free) report dives into summer sports audiences, and what those viewers are watching when they're not watching sports.
Conference-Only College Football Season Could Have Numerous TV Effects
As college football conferences start trimming schedules for fall, it has major effects for both the schools and television partners alike.
College Sports Cashing in on TV Again? Depends on Who You Ask
Can TV rights deals for college sports just go back to astronomical values once we come out on the other side of a pandemic?
College Football Independence and How Conference-Less Teams Can Stay on TV
Boise State's perceived unhappiness about the new Mountain West Conference TV deal could mean another program weighing the pros and cons of independence.
Pac-12, Apple TV+ May Not be the Answer to Each Other's Problems
Apple TV+ and the Pac-12 are entering into a discussion because of the situations they've found themselves in. A deal may not fix those issues.
College Sports Success Continues to be Decided by TV Revenues
College sports have been staring down the changing dynamics of TV for some time. And while the top teams and conferences that drive most of the revenue around college athletics continue to find more ways to deliver content digitally, they’re still largely dependent on network deals to make money.
Questions (and Opportunities) Around ESPN's College Football Megacast
ESPN's latest megacast opened up some questions -- and great opportunities -- for the network to explore for OTT advertising.
Which Brands Won Attention During ESPN College Gameday Last Season?
College football kicks off this weekend. Which brands "won" College Gameday last year, and can they repeat the feat this season?
ESPN, Kansas Provide Glimpse at Potential Future for Sports Streaming
ESPN+ is poised to create further disruptions -- and perhaps a more stable future -- for college sports inventory given today's Kansas deal.
College Football Stares Down Major Changes in the Form of Cord-Cutting
College football's long been the beneficiaries of massive broadcast rights fees. But are those good times about to come to a halt?
Georgia, Nick Saban Drive National Championship Reactions
Using Canvs, we dove into who (and what) drove emotional reactions on Twitter during Monday's College Football Playoff National Championship.