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The Future Of Television. Dissected Daily.
As YouTube Strives To Be TV, News Eyes YouTube Audiences
TV news publishers are changing the way they approach digital video, seemingly to adapt to consumers’ shift toward watching more YouTube content on TVs.
What The ESPN-MLB Divorce Says About TV Sports Rights
ESPN and MLB going their separate ways on game rights could be a major fork in the road for televised sports (or at least, baseball).
TV Advertising Under Attack, “Landman” Is The New “Fire Country”
Two big sources of TV ad revenue—pharma and fast food—are under attack—what’s the industry’s best move. Plus a new popular show for the NYT to ignore.
StreamLayer's John Ganschow On Why Live Sports Monetization Needs A Better Playbook
StreamLayer CEO John Ganschow breaks down how their tech lets live sports streamers cash in on key moments—timeouts, substitutions, and more—by serving real-time, event-triggered ads without messing with the fan experience.
Loosening Local TV Ownership Rules Risks Eroding Competition & Diversity
A looming legal battle next month pits broadcasters seeking deregulation against public interest groups advocating for competition and diversity in local media markets.
The Currency Race Is Just Starting, Says Comscore’s Frank Friedman
“In the past, there was legacy and everyone else. Now everyone’s in the same boat,” Friedman says
Broadcast, Cable Score Share Gains In January, Nielsen Says
Football, news, New Year’s Eve programming cut into streaming’s lead
Hot List: Irony is the New Green
Irony in Media persists, from redefining TV and video to fading local broadcasters, safe humor in ads, and success facing market punishment.
YouTube Still Isn’t TV, Tubi Is The Super Bowl MVP
Using McLuhan to explain why YouTube still isn’t TV. And why that may not matter. Plus all the things Tubi did right on Sunday.
For Now, Sports’ TV Approach Needs Both Linear and Streaming
Recent events show more concerted efforts for sports to be available on both streaming and linear as the two sides realize they need each other for this whole ecosystem to work…
In A Complicated World, Distributors Want To Change The Way We Talk About TV
The idea is to align terms like streaming, traditional and multiscreen TV to make buying legacy media easier for media buyers
Fox’s Super Bowl Shuffle
The nearly 14 million viewers who opted to watch the Super Bowl via Tubi represented a significant erosion of what was once an exclusively local linear TV audience,
Super Bowl Audience Was 124.3 Million Viewers, iSpot Says
Streaming contribues 15.01 million viewers to the total as Fox’s Tubi unit streamed the Super Bowl for free for the first time.
Animation Is Netflix’s Secret Weapon—Just Not In Theaters
Netflix's animated series resonate on TV. Its theatrical efforts? Not so much. Brandon Katz breaks it down.
NBC Sports Has Big Plans For The 2026 Winter Games From Italy
More hours to air on broadcast, while Peacock stream all events live, following a formula that was successful in Paris
Total TV: Why Breaking Down Streaming And Linear Silos Is Finally Starting To Happen
Our newest Special Report examines Total TV, an emerging strategy that's reshaping how broadcasters manage and monetize their ad inventory across linear and streaming platforms.
Hot List: The Blowout
The Eagles dominated the Super Bowl in a blowout victory, while Tubi impressed with its 4K broadcast, the commercials received mixed reviews, and industry experts explored various media trends and insights.
Fox Launches A Streaming App, Dončić And RSN Troubles
Is the vibe shift responsible for Fox finally launching a streaming app? Or something else that starts with “V”? Plus why the NBA needs to start treating fans better.
The FCC Should Support Public Media, Not Undermine It
At its core, this investigation is not about sponsorships or underwriting rules. It is about power—the power to intimidate, destabilize, and ultimately silence voices that provide a public service free from the dictates of profit or political agendas.
Surprise! Disney’s Bob Iger Calls Linear Networks An Asset
“We are programming them and funding them at levels that give us the ability to enhance our television business,” the CEO said.