
The Future Of Television. Dissected Daily.
As The NFL Returns, Its TV Ad Impact Remains Unmatched
The NFL’s return means a lot to TV. We dive into the data behind iSpot’s new report to show just how much impact it has for networks and advertisers.
MLB Targets Expansion, Geography To Enhance National TV Product
Rob Manfred’s recent statements on MLB expansion and realignment take an interesting approach to greater national TV relevance.
Maybe ESPN And MLB Just Needed A Break?
After months of talk around what ESPN and MLB’s split meant for everyone… the two may wind up back together in a way that benefits both parties.