The Future Of Television. Dissected Daily.

Tim Hanlon Tim Hanlon

Who’s Actually Watching Local TV News?

The answer is a complex blend of station-brand-loyal older viewers, rural audiences, and a disparate smattering of genre-defying younger cohorts who don’t really “watch television” at all.

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Tim Hanlon Tim Hanlon

Jim Dolan Actually Has a Point

The often unpopular Knicks (and Rangers, Madison Square Garden, Sphere, & MSG Network) owner isn't wrong in his fears of waning local NBA media revenue

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Tim Hanlon Tim Hanlon

Weather Or Not?

Timely local TV weather forecasts are vital for safety during severe weather, but can be significantly delayed if accessed via streaming. Will ATSC 3.0/NextGen come to the rescue?

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Tim Hanlon Tim Hanlon

Mad About Local

A conversation with Madhive President Jim Wilson about the company’s acquisition of local media ad sales workflow software/services firm Frequence - and why the future of local marketing is omnichannel.

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Tim Hanlon Tim Hanlon

Diginet Discoveries

While the technical distinction between linear broadcast subchannels & digital streaming FAST channels may be blurring, there is no denying that the OTA diginet model has become an influential blueprint for the future of “TV” - and a new canvas for programming creativity.

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