The latest cord cutting numbers reveal that hybrid viewing is here for a while longer…which is why a new deal between Mediaocean and Magnite makes so much sense.

Disney, Fox and WBD announced a brand new streaming sport bundle, but we wonder whether it can do what they want it to do. Meanwhile the fact that YouTube TV had over 8MM subs appeared in an internal blog post. We interpret.

This week’s TVREV highlights, and more news across the industry.

We look at why vVMPDs are booming and our predictions on what happens now that the strikes are done.

CCR Media’s Ben Ropke and Ben Saboe with an update on how the media monitoring world is adapting to the rapid changes in the industry.

Netflix’s lack of clarity around its latest earnings numbers has Wall Street worried. Local broadcasters demand their fair share of retrans fees from vMVPDs.

The latest consumer research from PCH and ESHAP reveals some surprising strengths for Disney, YouTube and vMVPDs.

The three most interesting takeaways from Nielsen’s revised The Gauge ratings plus what happens to streaming RSNs now that Diamond’s gone bankrupt.

Before you interpret Nielsen’s latest The Gauge report, make sure you read these three crucial caveats from TVREV.

Big vMVPD gains wipe away big MVPD subscriber losses (and what that means) plus how the iSpot/TVIsion deal might boost transparency.

MyBundle.TV CEO Jason Cohen explains how the service lets broadband providers give consumers a way to create their own bundles.

T-Mobile killed off its T-Vision skinny bundles just five months after launching them. What took so long?

TV[R]EVs Top 10 TV Predictions of 2021

Skinny bundle video service FuboTV merges with tech developer Facebank Group, and plans to go public as soon as possible, even as its live sports programming is hobbled by COVID-19 impacts.

Philo offers a different kind of skinny bundle, for a bargain price. But COO Mike Keyserling says the company is thriving, feeding superfans of traditional TV with all the channels they like to binge on.