The CTV Playbook For B2B Marketers

TVREV’s newest report looks at how B2B marketers are using the power of television to create emotional connections, shortening a very long sales cycle.

Alan Wolk 6/3/25 Alan Wolk 6/3/25

Hot Takes: What We Learned At The Upfronts And NewFronts This Year

What were the big takeaways from the Upfronts and NewFronts this year? We asked our TVREV Thought Leaders Circle for their thoughts.

Alan Wolk 5/27/25 Alan Wolk 5/27/25

What’s Possible: KERV + WBD On Making Shoppable Content Actually Work

In our final What's Possible videos, KERV’s Marika Roque and WBD's Derek Gatts discuss how KERV's technology is helping to power WBD's new shoppable platform, and why shoppable content is about to become the next big thing on CTV.

Alan Wolk 5/19/25 Alan Wolk 5/19/25

What’s Possible, Part 2

In Part 2 of our “What’s Possible” video series, we hear from more industry thought leaders on what the future will look like.