The Future Of Television. Dissected Daily.
The Rise And (Sort Of) Fall Of Binge-Watching: An Analysis Of Streaming Release Patterns
Do viewers still love binge watching as much as they did at the start of the streaming era? New data from Parrot Analytics suggests the passion is starting to cool off.
What Role Does Frequency Capping Play in TV?
A major reason for the growth of addressable advertising? Frequency capping. TV[R]EV's Alan Wolk explains more on its role in TV.
Inscape Binge Report: Weekend of March 27-29
We’re working with Inscape.tv, the TV data company with glass-level insights from a panel of more than 14 million smart TVs, to uncover which TV shows people are binging. This post looks specifically at the weekend of March 27-29.