![](https://images.squarespace-cdn.com/content/v1/60df3ea739725c04ca27d651/e9c025e6-4915-43b3-8dce-fc0dc43a320e/image-asset.jpg)
The Future Of Television. Dissected Daily.
You Don't Have To Be An Oracle To Know That Digital Advertising Is Brutal
Even big players like Oracle, Adobe, Verizon, and AT&T have a tough time cracking the advertising game, often losing out to tech giants like Google and Meta. It's a good reminder that diving into retail media will come with big risks.
Costco Has Everything - Even Ads
Costco joins the retail media frenzy with powerful new ad network.
The Shoppable TV Report: 2024 and Beyond
LG Ad Solutions’ new report uncovers U.S. consumer perceptions around “shoppable” TV advertisements一such as scannable QR-enhanced ads 一as well as subsequent purchasing behavior after seeing TV ads.
Flashtalking’s Ben Kartzman On The Importance Of Data Independence, And What That Means For Advertisers
In this interview from CES 2024, Mediaocean COO Ben Kartzman explores the importance of data independence for advertisers.
IRIS.TV's Field Garthwaite On The Future Of Shoppable Media And Political Advertising
In this interview from CES 2024, IRIS.TV CEO Field Garthwaite explores the future of retail media, shoppable advertising, and the impact of CTV on political ads coming into an election year.
Why Shoppable Media Is The Next Evolution Of Retail Media
AiBUY’s shoppable overlay is on display in these two videos featuring Evan Shapiro and Alan Wolk talking with the AiBUY team about the future of shoppable media.
Hot Takes: The 2023 Upfronts And Newfronts
TVREV’s Thought Leaders Circle members share their thoughts and predictions for this year’s Upfronts and Newfronts.