The unsealed details of the NBA’s new media rights deals with Amazon and NBC shed a lot of light on where the league’s headed (and especially what Amazon wants to do with sports and shoppable ads).

Although multiple sports make Inscape’s latest ranking, none of them could top the ‘Law & Order’ behemoth.

The NBA playoffs continue to hold court atop Inscape’s ranking, while college softball and baseball made inroads week-over-week.

Reruns plus the series finale of the hit sitcom captured a 0.52% viewership share across May 13-19, per Inscape.

NBA playoff games captured a 5.02% viewership share for May 6-12, per Inscape.

Per Inscape, the annual race had a 1.04% viewership share across the week, an increase from the 2023 Derby’s 0.81% share.

The 2024 NFL draft takes second place with a 2.95% viewership share across April 22-28, per Inscape.

NBA playoffs action beat out the 149th Kentucky Derby for watch-time Saturday, dunking a 6.14% viewership share, according to Inscape.